Cryptocurrency is the future and its time to join the wagon. Get in touch with Blockchain App Factory, the leading ICO marketing Company and get your foolproof strategic ICO marketing solution today!continue reading
We are living in a world of “Digital Boom”. Everything and anything is digitally present now-a-days. It has been almost a sine-qua-non for educators and trainers to have an online presence. In today’s world, having a positive digital footprint is also a must. A few years ago having an online presence just means having a website but now it encompasses several other prospects as well. We are also well aware of how important a role does your online presence plays in the success of your business. While your website remains the key to your online presence, there are a lot of things that should accompany and support it like social media and online advertisements. The education industry has seen a major shift from off-line to online during the last few years.
Getting past the six-figure revenue mark is one of the biggest obstacles that business owners trip over. But once you exceed $100,000, earning a million bucks is just around the corner! (Insert the happy dance here!)
Hitting a plateau happens when you’re unable to see the operational choke points in your business process. In other words, you’ve been too intimate with your business for too long. Plus there are other elements stacked against you, such as paying your employees, meeting expenses and taxes. I know it’s hard to imagine that you can be too intimate with your business! Although that’s a sweet spot to be in, it can be detrimental as well.
A fresh set of eyes can quickly identify the areas that you’re stuck and offer creative solutions for growing your business.continue reading
Google’s John Mueller offered additional details about what could cause a site to lose ranking in the recent core algorithm update. And it has nothing to do with authors.Question About Core Algorithm Update
Here is the question asked:
What Changed in Google’s Algorithm
“After the recent Google search algorithm update, we’ve seen dramatic negative impact in our average positions for our most common keywords. Our site has not changed. Can you describe what the changes were that might be affecting the SEO?”
John Mueller answered with a general description of what changed.
- It’s not that your website is low quality
- It’s about how Google defines what is relevant to a user query
- What is relevant for specific users.
If you’re like me, I usually click “delete” after I read, “Dear potential customer,” because if someone wants to gain (or keep) my business, I assume that they at least know my name. Maybe that’s stiff, but here’s my point: personalized marketing strategies are better at engaging customers.
ABM says goodbye to generic tactics and integrates personalization. It develops useful and helpful content directed at key decision-makers to move them through the buyer’s journey. Such finely-tuned content requires research, which those key decision-makers will instantly notice. (Can’t you hear them saying, “Wow. They did their research. That’s helpful content!”) It also requires that your marketing and sales teams efficiently and effectively target these contacts with a collaborative effort.continue reading
Have you heard of account-based marketing (ABM) before? (It’s also known as key account marketing) Whether those are familiar letters or sound like a foreign language, ABM is simple. These are the basics: instead of a one-to-many marketing approach, it’s a one-to-one approach. Account-based marketing makes strategic goals for specific target accounts in B2B marketing.continue reading
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